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Reinventing the agency model in the big data era

Our Founder, Nick Ellsom, speaks with ExchangeWire about how 'big data' has impacted the agency landscape, the need for real-time planning, creative testing, media transparency and neutrality to ultimately deliver more for advertisers today.

Read more | Posted on Aug 14, 2017

Fast Thinking increases Heal's AOV by 3x

Fast Thinking re-engaged store visitors by retargeting in-store wish list emails to create a 3x increase in AOV and a 16x increase in engagement for Heal's, the premium British furniture retailer.

Read more | Posted on Nov 09, 2016

Heal's puts tablets into hands of in-store shoppers

Furniture retailer Heal's puts tablets in the hands of its customers while they shop in store and asks them to enter their emails when departing. The process has significantly improved re-marketing engagement in partnership with Fast Thinking & CloudTags.

Read more | Posted on Aug 10, 2015

​Connected Heal's store allows post-shop marketing

Heal's first In-Store Remarketing Programme, produced by CloudTags and Fast Thinking, blended in-store experience with highly-targeted, personalised digital messages that successfully re-engaged shoppers after their visit.

Read more | Posted on Aug 10, 2015

Launching Heal's in-store remarketing programme

Fast Thinking significantly improved remarketing response for Heal's by re-engaging customers who used in-store tablets whilst they shopped

Read more | Posted on Aug 07, 2015

Founder interview on the future of digital agencies

With programmatic beginning to eclipse traditional buying methods and all these innovative, nimble startups yapping at their heels, will big agencies adapt? “Some will, some won’t,” says Nick, “legacy players tend to go into a defensive mindset”.

Read more | Posted on Jul 25, 2014

Changing Consumer Behaviours: An AW Europe Discussion

Our Founder, Nick Ellsom, joined industry thought-leaders on the Advertising Week Europe stage to discuss the topic of changing consumer behaviour. The panel discussion looked at how the world we live in has become increasingly dominated by the pace of technological change and has in turn has brought about unprecedented behavioural change in our lives.

Read more | Posted on Mar 19, 2013

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