'Innovation distinguishes between a leader, and a follower' - Steve Jobs

THE SECRET OF PANDORA'S BOX

Through personalised real time communications and ongoing optimisation we delivered a significant uplift to Pandora.

  • Bespoke audience segments were created
  • User journeys were mapped and planned out
  • Stylish and relevant ad creatives were produced
  • An ongoing test and learn programme was put in place


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THE COOL HUNTER

We created rich customer insights and drove increased advertising engagement amongst new and existing audiences.

  • Bespoke audience segments were created around product uses
  • The communications approach was tailored for each audience
  • An approved custom site list was used to ensure brand safety


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PUTTING SALES IN A GRO BAG

A dramatic sales increase was created from search advertising by creating landing pages that delivered a better user experience, making it easier to find and buy products.

  • Target audiences were created around search keyword groups
  • Landing pages were created for different haircare needs
  • Our content optimisation engine tailored each experience


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