Intelligent Retargeting

We help you to maximise customer value by delivering responsive, personalised and evolving communications that deliver on the promise of retargeting:

  • Design user journeys to evolve according to who people are and how they behave
  • Control what people see to ensure you deliver relevant, on brand experiences
  • Integrate retargeting with CRM to create more seamless, profitable user journeys
  • Find insights on your customer segments and discover their value to your business
  • Measure the true incremental impact of your activity
  • Continually test and refine your approach to maximise performance

Increase the value of your customers

Intelligent Retargeting

Real Time Storytelling

Better engage your customers with real time communications and more relevant, joined up customer journeys.

  • Target audiences according to online behaviours, profiles or that look like your existing site visitors
  • Design relevant user journeys for each target audience that evolve according to the way people engage with the brand
  • Adjust stories in real time using live data such as weather, social buzz or product data
  • Be fast, iterative and experimental in your communications
  • Continuously identify insights that drive your approach

Create tailored stories for your product or brand to better engage people

Real Time Storytelling

Audience Intelligence

Gain valuable insights into customer segments through our platform to help direct your communications approach and measure the effectiveness of your online marketing.

  • Profile people exposed to your advertising or on-site content to understand who they are, how they behave and their value to your business
  • Measure the effectiveness of your content in engaging different customer segments
  • Analyse the journeys taken by each customer segment across your website and advertising
  • Identify the incremental volumes created by each customer segment and online marketing activity

Better understand your customers

Audience Intelligence

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